At the Top of Branding: NG Hotels in Turquality Programme
NG Hotels, with its hotels situated in various destinations across Türkiye, each featuring a distinct concept, has reached another significant milestone by being accepted into TURQUALITY, the first and only state-sponsored branding program in Türkiye, offering unique experiences to its guests.
NG Hotels group stands out as a prominent name in the Turkish hospitality sector, known for its exceptional service, commitment to nature, vision for sustainability, and innovative strategies. NG Hotels invites guests to experience its unique identities and concepts across Türkiye, featuring NG Sapanca, NG Enjoy, NG Afyon, and NG Phaselis Bay in the beloved Mediterranean destination of Kemer. In this regard, NG Hotels has emerged as the first hotel brand in Türkiye to participate in the TURQUALITY Support Program, offering services across various destinations and with diverse concepts.
Turquality is an extensive program designed to assist companies in their branding journey, with the goal of enhancing their competitiveness on the international stage. Consistent with its well-established approach to institutionalisation, robust management culture, and commitment to sustainable service, NG Hotels has successfully met all the criteria of the Turquality programme, demonstrating high standards across various domains including quality, innovation, human resources, digital transformation, and corporate infrastructure. The addition of NG Hotels to this programme serves as a clear sign of the brand's potential to emerge as a significant competitor not just in Türkiye, but also internationally.
Hediye Güral Gür, Chairman of the Board of Directors of NG Hotels, expressed her pride in being accepted into the esteemed and forward-thinking TURQUALITY programme. At NG Hotels, we have consistently delivered not just accommodation, but a lifestyle in every experience we provide to our guests over the years. We craft distinctive narratives throughout Türkiye with our hotels, each embodying a unique essence. We consistently lead the industry by demonstrating respect for nature, embracing innovation, and upholding exceptional service standards. This achievement serves not merely as an outcome, but as a reflection of the importance we place on institutionalisation, quality, and sustainability. I truly believe that with TURQUALITY's support, we will enhance the NG Hotels brand's presence globally and showcase Turkish hospitality on international stages.
NG Hotels persists in its path as a robust and forward-thinking brand, dedicated to captivating guests not just in Türkiye, but globally as well.